If Intel brought this marketing idea into Singapore, I’d
probably be the first one in line to try it.(Talk
about kiasu. HAHAHA) Why? Because if you are able just follow the
instructions they give you can just walk away with a free laptop! Do you hear
me? F R E E ! ! !
It is a rather innovative way to market their laptop in my
opinion, because instead of doing a normal roadshow at a shopping mall, they
put it at weird places, like beaches and markets. And since they brought this
“Ultrabook Temptation” campaign to three countries, Indonesia, Bangkok and
Australia.
This was set up in Indonesia
Just a glass box with the laptop rotating around and all the
people had to do was break the glass and BAM! The laptop is yours! Was quite
hilarious cause one guy broke the glass and walked away… sayyy wuuut now?
This was set up in Australia
They put the ultrabooks in suitcases under the sand and other
bogus items so people had to use the metal detector to find the suitcase. Haha
sounds like an adventure that I would want to participate in.
This was set up in Bangkok
As we all know Bangkok is known for their kick-boxing and
all, obviously they would put a pad there and ask people to punch it in order
to unlock the glass box! This was the most interesting one in my opinion
because after some people had their turn the monitor above flashes “You suck! /
You are weak / My grandmother hits harder / You hit like a girl / Close, but
not quite” HAHA was a good laugh.
But then again if you’re interested in the other videos
check out their official link below! :D
http://ultrabooktemptations.intel.com/
Have fun!~ <3





